I was asked by a joint group of geneticists based in UCL London and psychiatrists from the University of Peshawar, Pakistan to come up with a logo for their ongoing study of the influence of genetics on the local population's mental health.
This final logo design incorporates the flag of Pakistan, the role of psychology and genetics and its roots in studying the local population.
In Peshawar they will have had a large influx of people fleeing war and extreme poverty, as it's very close to the afghan border.
There were numerous iterations before we came to an agreement on the final image!
Thanks to Karoline Kuchenbaecker and Maria Valkovskaya from University College London for liaising with the team in Pakistan - we got there in the end!
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